Bold Moms Break the Rules of White! I AM BOLD! #TideVividWhite

Tide vivid white and bright

I have 4 kids under the age of 6 which means white should be an off limits color. Just the fact that I have a 3 year old and a 14 month old should also mean no white shirts for me, but alas I love white and will not give it up. There is something so stylish and classic about a crisp white shirt, maybe the chaos of messy kids makes me want to appear together to the world. Somehow if I can pull of a bright white shirt with no stains I must have it all together right? Well let’s just say I go through a lot of white shirts, in fact it is rare for a white shirt to make it to a second season at my house, it is very sad.

When I heard Tide had a new product called Tide Vivid White + Bright I knew I had to try it because contrary to popular belief not all detergents are created equal. Over the years I have realized I can’t just buy any old brand if I want my clothes to last.

So I decided to put Tide Vivid White + Bright to the test. Tide claims it will help keep my whites bright and that is exactly what I want. I used the new Tide on a white shirt from last year that was still wearable but not as white as it once was. I am happy to say when placed next to the brand new unworn white button down I just purchased the two look the same shade of white. I am SOLD! So now thanks to Tide I wear white without fear. And I have even started using Tide Vivid White + Bright on my blacks since I LOVE black too and I hate that it fades so quickly. Tide promises to keep colors like new and that is exactly what I want!

So mother’s proudly go forth and wear white and black, although avoid white on spaghetti night and black when your kids have a cold, because Tide has got you covered and will keep you looking vivid and bright!

Tide Vivid White + Bright keeps whites brighter longer allowing you to break the rules of white. Learn more about Tide’s whiteness regimen by visiting DailyCandy.

This is a sponsored conversation written by me on behalf of Tide. The opinions and text are all mine.

tide white and bright

About Ellen Peppercorn

Hi my name is Ellen Peppercorn and I am a 31 year old happily married mom to 5 little girls living in Columbus, Ohio. My husband, my five girls and my faith are the most important things in my life, they are my world! After starting Thrifty & Chic Mom five years ago I am happily blogging daily here about all of the things I love… fashion, beauty, family, cooking and all the products that help me be a better mom or make my life easier as a mom.